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Direct Sales Fundraising
Fundraising in a direct sales
business can not only be very
profitable, but can also increase
your
customer base dramatically!
There are so many organizations
today looking to hold fundraisers
with companies that offer quality
service and outstanding products
that sell!
A common mistake consultants tend
to make, is not talking about
fundraisers. A great way to get
started with fundraising is simply
offering the idea at your shows!
Many direct sales reps never
mention
Fundraising during shows, however
you never know who is at that show
that may be in
need of your fundraising services you can offer
or that may know someone looking to
hold
a fundraiser!
The great part about offering
fundraisers, is the opportunity to
grow your customer based and the
income fundraisers can produce with
little work on the consultants end.
Here are a few tips on finding
organizations in need of fundraising
and tips on increasing sales
with
fundraisers!
1- Always offer the fundraiser
opportunity at your shows! Even if
it is just a catalog party, give
your
hostess a flyer explaining the
benefits.
2- Contact your local day care
centers, animal shelters, police
association, little league sports
coaches and tell them about the
fundraiser opportunity you can offer
them along with the benefits of
choosing your company over others.
When you make direct contact with
each person or organization,
you
show your interests in helping them.
If you do not feel comfortable
calling them, create
a fundraiser packet and mail it to each organization. This way they can
contact you when they are
in need of
fundraising.
3- Cut into your profits a bit
and offer them more! Let's say your
company offers candle fundraisers
and
will give $2 per candle for each
candle sold. If you can offer an
additional .50 on each candle sold,
this
sounds like a huge difference
in fundraising dollars! This can
actually make a large difference in
the
amount the fundraiser will give
the organization, however will also
help you increase your chances to
help
this organization other another company! Fundraiser Coordinators are
normally on the hunt for companies
offering the most benefits, so make
your stand out!
4- Once you gain a fundraiser and
it is over, instead of giving the
items to the organization to
deliver, you
deliver them! This will
give you a chance to make contact
with each person who placed an
order. Allowing
you the opportunity
to tell each person about your
company and handing out business
cards, and catalogs.
Just make sure that each customer provides a name,
address, and phone number so that
you may contact
them to arrange
delivery.
If you are unsure of who you
should contact here is a list of
some places to help you get started!
1- Fire Stations
2- Police Associations
3- Day Care Centers
4- Cub Scouts
5- Girl Scouts
6- Churches
7- Animal Shelters
8- Pet Rescue Organizations
9- Little League Groups
10- Schools
11- Research Centers
12- Single Parent Groups
13- Battered Women's Shelters
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